Christmas is officially on the countdown! With just 100 days to go - and only 71 days to The Ideal Christmas Show - here's a round-up of what you can expect at London's ultimate indoor festive experience!

From 26–29 November, Olympia London will be transformed into one huge indoor Christmas experience, bringing together shopping, gifts, food and drink, inspiration, entertainment and festive experiences for the whole family.

All indoors - All under one roof!

 

SO, WHAT’S NEW FOR CHRISTMAS 2026? ✨

This year, we’re bringing you more ways to shop, taste, make, discover and experience Christmas than ever before.

 

🎁 A WHOLE NEW WAY TO SHOP CHRISTMAS

With 400+ brands to explore, you can tick off your Christmas list while discovering products you won't find on every high street.

And new for 2026, we've made finding the perfect present even easier.

Explore the Merry Little Gift Village for stocking fillers, Secret Santa presents and affordable finds from independent brands and artisan makers; head to the Personalisation Pavilion for bespoke gifts, decorations and keepsakes; or discover gaming, gadgets and experience gifts in the new Entertainment Hub.

Christmas shopping = sorted.

 

🎅 MORE FAMILY MAGIC THAN EVER

Christmas through their eyes is hard to beat.

New for 2026, step inside Santa's enchanting Grotto, where little ones can meet Santa, share their Christmas wishes, receive a special gift and capture a magical family photo.

Families can also get creative in the Christmas Slime Studio, explore gaming and gadgets and enjoy plenty of hands-on festive fun along the way.

Choose a Family Magic Pass to make your family day out even more magical.

DISCOVER THE FAMILY MAGIC PASS

 

🍴 TASTE YOUR WAY AROUND CHRISTMAS

Discover independent producers and festive flavours in the Festive Food Hall, then head to the Festive Food Stage for live taste tests, expert chefs, Christmas food debates and plenty of ideas for the big day.

Need to recharge? Find a cosy spot in Santa's Speakeasy for seasonal food, festive drinks and live music – or raise a glass at the Festive Fizz & Cocktail Bars.

And that's before you've explored the Eat & Drink Festival, included with your ticket.

 

🎄 GET INSPIRED & GET HANDS-ON

Christmas isn't just something to shop for – it's something to create.

Head to the new Christmas Corner for live festive DIY inspiration, from crafts and wreath making to gift wrapping, tablescaping and seasonal styling.

Or make something yourself with one of our Festive Workshops, including wreath making, cocktail making and indulgent chocolate experiences.

EXPLORE WHAT'S ON

 

✨ AND THERE'S EVEN MORE...

Get Christmas-party ready at the new Christmas Glam Station, enjoy live festive favourites at The Christmas Bandstand and discover decorations, gifts and everything you need to make your home feel magical.

WHY GO ANYWHERE ELSE FOR YOUR FESTIVE FIX?

Christmas markets have atmosphere.

Department stores have presents.

Garden centres have decorations.

But The Ideal Christmas Show brings it ALL together - and you can enjoy the whole thing indoors, under one roof at Olympia London!

No worrying about the weather. No travelling from one Christmas activity to another. No choosing between shopping and having a proper festive day out.

Just step inside and immerse yourself in Christmas.

 

🥂 WANT TO MAKE IT EXTRA SPECIAL?

Go VIP and enjoy fast-track entry, exclusive VIP Lounge and cloakroom access, a glass of fizz, refreshments, plus an exclusive VIP Goody Bag.

GO VIP

 

100 days to Christmas. The countdown starts here. 🎄 Book now!

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